I'm on the verge of publishing my new site and obviously want to raise the search engine ranking. I have been reading the advice for nights on end now and it seems that it will be a full time job! I need backlinks, but I only need good quality backlinks. If I pay for backlinks, I'll be barred etc, etc, etc...

Does anyone have some good advice as to how to raise a site's profile? I refuse to believe that it can't be done!!

Thanks in advance...
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Campbell Thompson
Etonbridge Consulting LLP
Strategic IT Services
http://www.etonbridge.com/