“Essential advice for budding salesmen in a practical and inspiring way”

Nigel Kershaw, CEO

The Big Issue

Want to know how to sell with confidence? Selling is critical to most businesses and numerous jobs but many people lack confidence in their selling skills. This book explains the steps to successful selling and shows you how to develop your own personal style to become a great sales person. It's a practical guide which walks you through the sales process and demonstrates techniques to help you understand what your customer wants, plan a pitch, build credibility and establish rapport, turn objections
to your advantage and close the deal. This book will help you sell with confidence and integrity.

ISBN: 978 1 85458 484 7
Published: August 2009
Author: Pauline Rowson