I'm in the process of researching & going about starting up my own Web design business.

The purpose of this post is to try and get a response and a nod of approval really that what I'm thinking is sound.

I'm thinking that a sole trader setup is probably the best way to go - I have all needed equipment & software, so there are no initial start up investment costs (other than registering & a decent hosting package). There will be some minor investment along the way - but nothing to be concerned about in terms of financial liability.

I would like to trade under a company name. I have read that I don't need to register the name for this purpose - but I feel that it might be a good move to do so (then I have a registered brand as such with domain names etc all in place).

How do I go about registering a company for use as a Sole trader? all the online registration sites seem to be for ltd companies. I did find a site that would register name for Sole trading (I think it was a government site) - but it was over twice the price of the other normal company registration sites......any thoughts here?

If I need to get an extra pair of hands in during a project, is it simply a case of paying them the money on a freelance basis (ie I don't worry about the tax at all) - then counting it as an expense/outgoing.....no other hassles?

Finally, my weakest point of knowledge is the accounts side of things (it doesn't scare me). How in depth do the accounts have to be? How much of this do I have to show the Taxman... just the in and out totals.....or all individual expenses?
I'm guessing that it would be a good idea to invest in some accounting software to take care of it.

Any thoughts or comments will be welcomed - I could use a little experience!

Tom