Startups 100 2008
Founder: James TaylorWebsite: www.sport-stars.co.ukWhy it made our listJames started his children’s sports coaching business with the £1,000 gift he’d received from his parents on his 21st birthday. James says he was tired of reading stories about the ‘Playstation generation’, so set about getting kids active again with his own sports venture. Three years later SportStars was crowned overall winner at the 2007 Startups Awards. With current turnover standing at £1.2m, James has plans to roll the service out across the UK and eventually worldwide.