<?xml version="1.0" ?><?xml-stylesheet title="XSL_formatting" type="text/xsl" href="viewRss.xsl"?><rss version="2.0">  <channel>    <title>Understanding marketing | Startups</title>    <link>http://www.startups.co.uk/understanding-marketing</link>    <description>Marketing strategies can make or break a new business. For advice on how to market your business - from creating a marketing plan to implementing a low cost marketing strategy - take a look at the articles below.</description>    <language>en-gb</language>    <docs>http://blogs.law.harvard.edu/tech/rss</docs>    <ttl>20</ttl>    <item>      <title>Marketing and PR guidelines</title>      <description>What must entrepreneurs remember when putting together a PR strategy</description>      <link>http://www.startups.co.uk/marketing-and-pr-guidelines.html</link>      <guid isPermaLink="true">http://www.startups.co.uk/marketing-and-pr-guidelines.html</guid>      <pubDate>Wed, 13 Apr 2005 09:59:00 GMT</pubDate>      <category>Business</category>    </item>    <item>      <title>Low cost marketing strategy</title>      <description>Marketing your business need not cost the Earth.</description>      <link>http://www.startups.co.uk/low-cost-marketing-strategy.html</link>      <guid isPermaLink="true">http://www.startups.co.uk/low-cost-marketing-strategy.html</guid>      <pubDate>Tue, 30 Nov 2004 11:58:00 GMT</pubDate>      <category>Business</category>    </item>    <item>      <title>How to destroy your business in five easy steps</title>      <description>Discover the five biggest marketing mistakes made by small businesses</description>      <link>http://www.startups.co.uk/how-to-destroy-your-business-in-five-easy-steps.html</link>      <guid isPermaLink="true">http://www.startups.co.uk/how-to-destroy-your-business-in-five-easy-steps.html</guid>      <pubDate>Fri, 28 May 2004 16:09:00 GMT</pubDate>      <category>Business</category>    </item>    <item>      <title>Learn to love your customers</title>      <description>Five top tips to keep clients coming back for more</description>      <link>http://www.startups.co.uk/learn-to-love-your-customers.html</link>      <guid isPermaLink="true">http://www.startups.co.uk/learn-to-love-your-customers.html</guid>      <pubDate>Tue, 18 Nov 2003 17:57:00 GMT</pubDate>      <category>Business</category>    </item>    <item>      <title>Getting your message heard</title>      <description>Learn how to find the right audience, in the right circumstances, at the right time</description>      <link>http://www.startups.co.uk/getting-your-message-heard.html</link>      <guid isPermaLink="true">http://www.startups.co.uk/getting-your-message-heard.html</guid>      <pubDate>Mon, 25 Jun 2001 00:00:00 GMT</pubDate>      <category>Business</category>    </item>    <item>      <title>Top&amp;nbsp;tips</title>      <description>Tips to help you market your business in the best way possible</description>      <link>http://www.startups.co.uk/top-tips_1.html</link>      <guid isPermaLink="true">http://www.startups.co.uk/top-tips_1.html</guid>      <pubDate>Mon, 25 Jun 2001 00:00:00 GMT</pubDate>      <category>Business</category>    </item>    <item>      <title>Marketing Plan</title>      <description>A marketing plan will cover pricing to promotional techniques</description>      <link>http://www.startups.co.uk/marketing-plan_2.html</link>      <guid isPermaLink="true">http://www.startups.co.uk/marketing-plan_2.html</guid>      <pubDate>Mon, 25 Jun 2001 00:00:00 GMT</pubDate>      <category>Business</category>    </item>    <item>      <title>What is marketing?</title>      <description>Marketing will make your business seen and help identify your customers</description>      <link>http://www.startups.co.uk/what-is-marketing.html</link>      <guid isPermaLink="true">http://www.startups.co.uk/what-is-marketing.html</guid>      <pubDate>Mon, 25 Jun 2001 00:00:00 GMT</pubDate>      <category>Business</category>    </item>  </channel></rss>