<?xml version="1.0" ?><?xml-stylesheet title="XSL_formatting" type="text/xsl" href="viewRss.xsl"?><rss version="2.0">  <channel>    <title>Increasing traffic | Startups</title>    <link>http://www.startups.co.uk/increasing-traffic_1</link>    <description>Increasing traffic to your website is an important part of online marketing and understanding SEO can be a simple way to get more customers. Find out what search engine optimisation is, get SEO tips to help optimise your website and learn how to measure web traffic.</description>    <language>en-gb</language>    <docs>http://blogs.law.harvard.edu/tech/rss</docs>    <ttl>20</ttl>    <item>      <title>An hour a day SEO:  hints and tips for DIY search marketing</title>      <description>How you can get a ‘do it yourself’ SEO campaign off the ground in 60 minutes – and save money</description>      <link>http://www.startups.co.uk/an-hour-a-day-seo-hints-and-tips-for-diy-search-marketing.html</link>      <guid isPermaLink="true">http://www.startups.co.uk/an-hour-a-day-seo-hints-and-tips-for-diy-search-marketing.html</guid>      <pubDate>Thu, 7 Mar 2013 16:35:04 GMT</pubDate>      <category>Business</category>    </item>    <item>      <title>How start-up companies can compete with the big boys in natural Google rankings</title>      <description>A guide for start-ups on how to create successful SEO campaigns without spending much money</description>      <link>http://www.startups.co.uk/how-start-up-companies-can-compete-with-the-big-boys-in-natural-google-rankings.html</link>      <guid isPermaLink="true">http://www.startups.co.uk/how-start-up-companies-can-compete-with-the-big-boys-in-natural-google-rankings.html</guid>      <pubDate>Fri, 25 Jan 2013 11:51:05 GMT</pubDate>      <category>Business</category>    </item>    <item>      <title>Five steps for measuring marketing effectiveness using Google Analytics </title>      <description>The importance of attributing e-commerce sales</description>      <link>http://www.startups.co.uk/five-steps-for-measuring-marketing-effectiveness-using-google-analytics.html</link>      <guid isPermaLink="true">http://www.startups.co.uk/five-steps-for-measuring-marketing-effectiveness-using-google-analytics.html</guid>      <pubDate>Mon, 7 Jan 2013 10:29:45 GMT</pubDate>      <category>Business</category>    </item>    <item>      <title>Outsourcing your SEO</title>      <description>Deciding if you need outside help and how to choose a consultant</description>      <link>http://www.startups.co.uk/outsourcing-your-seo_1.html</link>      <guid isPermaLink="true">http://www.startups.co.uk/outsourcing-your-seo_1.html</guid>      <pubDate>Mon, 9 Aug 2010 16:35:06 GMT</pubDate>      <category>Business</category>    </item>    <item>      <title>How effective is your SEO? </title>      <description>Measuring your search engine optimisation efforts</description>      <link>http://www.startups.co.uk/how-effective-is-your-seo_1.html</link>      <guid isPermaLink="true">http://www.startups.co.uk/how-effective-is-your-seo_1.html</guid>      <pubDate>Mon, 9 Aug 2010 16:34:01 GMT</pubDate>      <category>Business</category>    </item>    <item>      <title>Basic SEO practice</title>      <description>A few important tips on optimising your website</description>      <link>http://www.startups.co.uk/basic-seo-practice_1.html</link>      <guid isPermaLink="true">http://www.startups.co.uk/basic-seo-practice_1.html</guid>      <pubDate>Mon, 9 Aug 2010 16:30:23 GMT</pubDate>      <category>Business</category>    </item>    <item>      <title>What is search engine optimisation (SEO)?</title>      <description>The behind the scenes efforts getting your site noticed</description>      <link>http://www.startups.co.uk/what-is-search-engine-optimisation-seo_1.html</link>      <guid isPermaLink="true">http://www.startups.co.uk/what-is-search-engine-optimisation-seo_1.html</guid>      <pubDate>Mon, 9 Aug 2010 16:27:07 GMT</pubDate>      <category>Business</category>    </item>    <item>      <title>Measuring web traffic</title>      <description>Keeping track of the amount of visitors to your site</description>      <link>http://www.startups.co.uk/measuring-web-traffic_1.html</link>      <guid isPermaLink="true">http://www.startups.co.uk/measuring-web-traffic_1.html</guid>      <pubDate>Fri, 24 Aug 2007 10:55:56 GMT</pubDate>      <category>Business</category>    </item>    <item>      <title>Creating an online community</title>      <description>Using newsletters, forums and social networks to remind customers you're there</description>      <link>http://www.startups.co.uk/creating-an-online-community_1.html</link>      <guid isPermaLink="true">http://www.startups.co.uk/creating-an-online-community_1.html</guid>      <pubDate>Fri, 24 Aug 2007 10:54:29 GMT</pubDate>      <category>Business</category>    </item>  </channel></rss>