As is the way on the web all sorts of creative methods have been dreamt up to charge for advertising and hence pay you some money for hosting them.
The most common way of being paid is to agree a cost per thousand which basically means that you will get paid for each thousand people that view certain pages on your site. Note that this does not mean these people need to click onto or otherwise acknowledge the advert in front of them.
Cost per click advertising uses this system, so that each time a user clicks onto an advert you receive an agreed sum of money. The amount you receive will vary, but it will only be pennies, if that, per click.
Cost per conversion is the other end of the spectrum where you will receive payment based on someone coming from your site and actually buying a final product or service.
As you can see online advertising is all about the numbers of visitors to your website. For this type of advertising to work you need to create a site that is very popular and preferably targeted on a set market place or industry.
To build such a compelling site will take a lot of time, energy and commitment.
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