Tips for success
Good staff - Staff need to be enthusiastic and excited about what they do. We will always hire people who don't ask about car and salary first.
Market - Identify the market you're in, if it's expensive properties then stick to that area. A good estate agent can't straddle two camps.
Image - Make your company stand out - we use green throughout the company - the office is covered in plants, the adverts are green and our lorries are green.
Office location - Get a central location and make it as big as you can afford. Although a central location is not so important now that we have websites.
Diversification - You cant' t just be an estate agent these days, we're the only one in the district that does removals, plus we also do commercial property and we give advice on finance.
Co-operate - You have to talk to other estate agents, you can't be a cuckoo in the nest. You will need your competitors at some point.
National Association of Estate Agents
The National Association of Estate Agents, which has in the region of 10,000 members, is the leading - and by far the largest - professional body in estate agency and is represented through its members in more than 60 per cent of estate agency offices in the UK. To start up an estate agent no qualifications are necessary. However setting up without qualifications would be exceedingly dangerous and it is to be strongly discouraged. You should approach the NAEA for more details of relevant qualifications.
Tel: 01926 496800
Estate Agency News