Hi all For anyone who wants to learn about truly effective marketing, I recommend you check out www.robertallen.com. He is a colleague of Mark Victor Hanson (one of the Chicken Soup for the Soul guys) and his knowledge of the human psychology is really quite astounding. He talks about the power of understanding what motivates people, and how truly effective marketing is that which appeals to people though emotion. Well worth a look. Regards Tamara Assess the current state of your marketing. FREE Marketing Scorecard online at www.tamaralyster.com
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