Animal Friendly Breeding Setup
ReaperWD started this topic @ 08:09 on 19/03/2010
Hello everyone,
I am an animal lover at heart, more specifically reptiles and snakes. Having bought several reptiles in the last 6 months i have noticed that alot of them are sold too young or are not fed properly just after hatching. My guess is this is just being done as a cost cutting measure.
One of the biggest stores local to me, sells over 100 reptiles, of which 90% are too young or too weak to survive very long. This is what i would want to get people away from, the "ill buy it there because its cheaper". Surely it is better to pay £30 instead of £25 than have to explain to your little girl why her pet lizard is now not moving?
What i am looking at setting up, is a breeding program that prioritises the wellfare of the animals over the profit.
Dont get me wrong, this could still be very profitable. I predict that for some of the lizards that are more in demand, you could still make over £100 profit each.
To get it to market, i would be looking at 2 different options. The 1st is to sell them myself, through a website (or possibly direct from the place that they are being bred) or i could go with one of the more trusted shops in my area, that have a nationwide distribution network already.
I have put this idea infront of a few people, with some profit forecasts and startups cost list, and i have had good responses, but what i require is some people to give me an outsiders view from the business viewpoint, to help find any weaknesses.
When i have finished refining the plans etc, i will be looking for funding, so want to get it right before that stage.
Thankyou for your time,
Karl
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RE: Animal Friendly Breeding Setup
BioTemplates | 21/03/2010 09:42 PM
Congratulations on asking for feedback - that's a good start. My advice is to look at the numbers very carefully. Animal breeding is a difficult business to make money from if you do it ethically and humanely, which it sounds like you want to do.
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RE: Animal Friendly Breeding Setup
ReaperWD | 22/03/2010 10:54 AM
Thankyou for the advice.
The reason i have specified reptiles and snakes, is not just because i adore them, but also because of the requirements to breed them.
On average, a bearded dragon will lay around 60 eggs/year (for 1 male adult, and 1 male female) For general dragons, you get around £25 each for them (that is wholesale, to a petshop nearby that takes care of their animals)
To get them there, you need them to be 6 weeks old, by which time thye will have used around £1 electricity each, and eaten nearly £20 of locusts/crickets/roaches.
This is why people cut corners - they underfeed them.
If you were breeding your own food (which is something i have experience of, but not on the sheer scale required) then i see that you could in effect bring your costs down to around £3 per animal, increasing the profit margins from 16% to 88%, which is an increase of £18 per animal.
Undertaking this on a large scale would of course require a fair sized outlay to begin with (premises, equipment, etc) and it could take up to a year to establish, which is why i want to get opinions and feedback before i go ahead.
For the more expensive/rarer lizards (a bearded dragon special colour morph or a bosc monitor) then the margins could still be kept at around 85-90% per animal (you would need to also consider that around 10% of each animal cost would need to be put aside incase of problems (vets, equipment failure, etc)
Some of these animals, even at wholesale, make £100-200 each, with a 75% profit margin, thats still £75-150 per animal.
Multiply this onto a larger scale, and it could become very successful. But maybe i am too close to it, which is why i am asking for opinions.
RE: Animal Friendly Breeding Setup
ScanDisk | 24/03/2010 07:04 PM
Do allow for higher expenditures/costs on your inventory dying on you. This should be a realistic margin plus some additional buffer inherent to it.
Also, this was not asked by you, but a marketing campaign educating people about their future pets might help you get it off the ground. The thing is people fall for the cheaper prices while buying pets that would soon die because they just don't know how to detect if a certain animal is ready to be weaned off the mother or not.
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RE: Animal Friendly Breeding Setup
ReaperWD | 24/03/2010 09:36 PM
I was planning on allowing a 10% 'loss of inventory' for the proper cashforecast.
However, something like a coloured bearded dragon, one of the really nice coloured ones will sell for £200, yet the costs are the same as one that only sells for £25. The most expensive part is buying the adults to breed together to get the right colourings.
The tanks for the setup is likely to set me back in the region of around £5000, so its not a small one to take, however the more i look at it, the more ideas i have that could mean that the profits would repay double that 2-3 years down the line.
My next stage is likely to be looking at the funding options.