Ireland’s first small business podcast, Converse Business, launched today, 10 December in the North West to encourage, educate and entertain anyone with an interest in business. Each episode of the podcast features an interview with a local entrepreneur or key figure from the business community. They relay their real life experiences from the challenges they have faced, to the successes they have had and offer advice for anyone starting up in business.

Seven episodes of the podcast are already available for download via iTunes or from www.conversebusiness.co.uk. Episodes to date cover topics as varied as retail, innovation, leadership, training, marketing and a special USA edition which captures the atmosphere and public opinion of the recent presidential election. Participants in the podcast include, Adrian Birrell, ex Irish National Cricket Coach, Lee Tedstone, Director of Nvolve, Gavin McAllister, Marketing and Communications Manager of Rally Ireland, to Norman Houston, Director of the Northern Ireland Bureau. A number of leading Irish entrepreneurs have signed up to take part in the podcast over the next number of months, ensuring that Converse Business will be a must listen for anyone wanting the inside track on business in the region.

At the end of each podcast listeners are treated to a track from the best of up-and-coming Irish musical talent, with bands such as Panama Kings, The Vals, The Beat Poets and Colenso Parade all featuring so far.

The podcast is the creation of, Donal Doherty of Converse Group. He explains why he feels a podcast reflecting business from an Irish perspective is important:
“When I was setting-up my business, I found the advice gained from podcasts, blogs and business books to be invaluable. Converse Business celebrates the entrepreneurial talent we have in Ireland while inspiring others involved in business or considering starting a business to ‘go for it!’ By sharing our stories we can help each other spot opportunities and avoid threats, creating a collaborative environment through which everyone benefits.”

For more information on Converse Business visit www.conversebusiness.co.uk, subscribe via iTunes or call 048 7128 6767.