“I certainly wish we'd had this book when we were starting innocent”
Richard Reed, co-founder
This inspirational book profiles 30 of the UK’s biggest businesses from Pizza Express to Dyson. Uncovering the stories behind how the founders made their first steps to starting their business and how those businesses came to be the successful household names they are today.
ISBN: 978 1 85458 400 7
Published: June 2007
Author: David Lester