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At a glance
Founder: Greg Marsh, Demetrios Zoppos and Tim Davey
Founded: September 2009
Why it made our list:
Most of us want the same thing when we travel – to get under the skin of a city, and find out how people there live. It was with this in mind that former venture capitalist Greg Marsh started onefinestay – simultaneously seeing an opportunity to fill London’s idle luxury homes. Marsh’s own home became the first to be listed on the site and two years later 500 Londoners are listing their properties with onefinestay. Well-heeled guests get to stay in a distinctive home; however, they still receive hotel perks, including toiletries from The White Company and use of an iPhone. Fresh from a £7.6m funding round, onefinestay is about to launch in New York. Who says there’s no place like home?