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99. Just Love Food Company 99 of 100   Previous entry   Next entry
Founder Mike Woods
Website www.justlovefoodcompany.com
Why it made our list
The Just Love Food Company produces a range of allergy safe nut free celebration cakes which are currently stocked in Sainsburys stores across the UK. Mike, who has worked in the food production industry for the past 20 years, launched his own range of cakes after becoming frustrated at the lack of guaranteed nut-free options to buy his own children who both suffer from severe nut allergies. All the cake ingredients are sourced from completely nut-free sites and Mike regularly visits all his suppliers to make sure they’re up to scratch.
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How do our winners measure up? Year started - 2007 22%, 2008 37%, 2009 36% 2010 5%. The Startups 100 were so busy launching their business in 2008 and 2009 they forgot all about the recession raging around them and now make up nearly three quarters of our list.