Advice welcome for computer retail website

The web site is clear enough but the font is hard to read. The returns policy does not comply with distance selling law but the terms and conditions are clear. The main area you seem to want to focus on is marketing and sales and perhaps another web site developer could advise on search engine optimisation? Even though you are all on line you still can use traditional marketing to raise profile and generate interest.
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Lee Schwartz Lime One Ltd www.limeone.com 01244 852550

I think your site could do with a little tidy up and I am not keen on the navigation bar to the left of the screen. Maybe have a standard menu across the top of the page. I also think you don't need to use one of the standard FrontPage themes for the site. Your site also needs your <meta> tags. That aside, your images are of good quality and a good size. Have a look at Dabs, Scan...etc for good examples of these type of sites. Regards Jay Design R Web Solutions http://www.designrweb.co.uk Plesk and Cpanel Hosting http://forums.designrweb.co.uk Support Forums http://tutorial.designrweb.co.uk Flash Hosting Tutorials
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http://www.designrweb.co.uk Plesk and Cpanel Hosting
http://forums.designrweb.co.uk Support Forums
http://oscommerce.designrweb.co.uk Modified Oscommerce/ ecommerce Stores

Sorry to say this, but your site looks unprofessional. Scrap it and start again. http://www.hypermania.com

I never said I was a proffesional, I was just asking for 'constructive' feedback. I dont consider @scrap it and start again' to be a very professional comment. Have you any constructive feedback please? As for the other replies, many thanks, I had originally added metatags but for some reason I seem to have lost them from the site. Much appreciated, any other comments? Regards Kev
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www.hawkeye-pcs.co.uk
info@hawkeye-pcs.co.uk
01724 866172

Could EMPLOR elaborate on the returns policy for distance selling please? I thought I had covered every legal aspect but could do with a little help here as I notice you are a legal advisor. Regards Kev
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www.hawkeye-pcs.co.uk
info@hawkeye-pcs.co.uk
01724 866172

I clicked on the uk-netcard image which says 'click here to find out more' but it doesnt tell me more, it just links to sending an email - is it supposed to link to a page giving more info on the netcard ?
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www.makemoneyonline-makemoneyonline.co.uk

I think that for your target market, which from the "case mods" and wide array of strange computing bits, is primarily techys, the look and feel is less important than the price. Of course, it doesnt help to have a professional and glossy looking site. Tryto keep the page lengths shorter, browsers dont like to scroll downhuge pages. Also, I would try to include a few more graphics in the structure of the site as it does look a little techy and dry. If you can make it look like there is a big organisation behind your site you will find that customer numbers improve. For some inspiration why not check out some of our recent work, you can see a recent in progress example site here: http://www.a4internet.com/temp/cnc/flash/dynamic/cnc_flash.htm Prices start from less than £29 per month in the first year and then £10 per month thereafter. Or a slightly less sophisticated site for the same company : http://www.a4internet.com/temp/cnc/html/ Might provide some inspiration. Regards James

For business to business selling there are no problems with the site the legal issues come with the sale of goods over the internet to consumers. Have a look at http://www.dti.gov.uk/access/ria/consumer_pro.htm on the distance selling regs for some background and we are happy to help with specific concerns. Also in selling to the consumer the onus is now (through another EU directive) on your business to ensure faults did not exist at the point of sale and not for the customer to prove they did, for faults occuring in the first 6 months so you might want to consider amending the T&C to reflect this. Whilst the T&Cs are adequate they do not really go far enough into the law and do have a DIY ( ie non legal) feel to them.
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Lee Schwartz Lime One Ltd www.limeone.com 01244 852550

You could change your website over to oscommerce which is free and very advanced but has a simple interface for users, if you don't fancy installing it yourself do a search on google for it and look at the sponsered adds, people are offering hosting with free installation for very reasonable prices. I hope this helps.

Hi We can offer OS Commerce installed for free as part of our Explorer hosting package. Regards James Hirst A4 Internet ltd www.a4internet.com 0845 108 0411

Hi Kev and Jason, just had a quick look through your site and have a few constructive comments to make: Firstly, you say you are having a problem with buyer confidence which i think is understandable as there are two key problems to address. 1.First impressions mean a lot with this type of site and at the moment there isn't a strong sense of who you are, and people are more inclined to buy from people they feel they have got know. I am aware that you need to keep spending to a minimum, but in order of priority, I would suggest investing in a good logo/brand identity and add some information about who you are at the outset, just a short welcoming paragraph. Companies like Dabs don't have to do this as most people know who they are dealing with before they get to the site. 2. - Another fisrt impressions issue. The site looks too home-made which undermines your credibility. Again, being cost concious, perhaps you could have at least a home page designed so that when visitors first hit your site they they are met with something that projects professionalism and capability and a warm welcome. If you would like more detailed advice, feel free to contact me either via my web site, or via my email address in my profile info. Yes, I am a web designer, but no, I won't go into hard sell mode if you contact me. I fully understand the plight of the new business as I have been through it a few times, including a Mac dealership! Best of luck - Mark. http://www.imagic.co.uk
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Most people fail rather than succeed because they give up what they want most for what they want at the moment. - Lady Onyx