A new guide, aimed at helping small business better understand the internet, has been released this week.
Communications company Viatel has produced a dictionary of the most commonly misunderstood internet terms in a bid to help firms work out the IT purchasing decisions they need to make to “shift the perception of IT from burden to benefit.”
Research carried out by Viatel discovered small firms had little to no formal IT training and bosses often acted as “IT managers by default.”
Previous studies have also shown that due to a severe lack of IT skills in the UK workforce, technicians are increasingly pricing themselves out of the reach of small employers, leaving startups struggling to understand their IT systems.
On this basis, Viatel claimed, the ‘Technobabble dictionary’ had been written to help dispel any confusion caused by “the proliferation of acronyms and jargon within the IT and telecoms industry” and added many European businesses had been short-changed by the industry.
Lucy Woods, CEO of Viatel said the company had written the booklet to throw open the doors on technobabble and let all business start making decisions based on “understanding rather than bafflement.”
The Technobabble Dictionary can be downloaded free of charge from www.viatel.com/technobabble. Hard copies may be obtained by writing to Technobabble c/o Blue Rubicon, Burwood House, 14 – 16 Caxton Street, London SW1H 0QT
