Trade marks are relatively inexpensive, a registered trade mark, renewed for £200 every ten years, can last forever.
- Always check the name of your company or product before use.
- Company registration does not necessarily confer rights to trade.
- Your brand/name is an asset. Consider protecting it.
- You can only use ® if your trade mark is registered.
- ™ can be used on registered and unregistered trade marks.
- A Registered UK Trade Mark will only give protection within the UK. If you trade outside the UK you should consider international protection.
- You will need professional advice.
- Trade marks could be just part of your IP strategy. You may also need to consider, design, patent or copyright protection
For advice and events about protecting your company name and product names see the new website What is the Key? from the Patent Office, Institute of Trade Mark Attorneys and Chartered Institute of Patent Agents at www.the-key.biz
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