A new service designed to look after prospective franchisees is aiming to mach individuals’ interests, skills and requirements with franchise opportunities only from approved franchise companies.
The Franchise Market - www.franchise-market.co.uk - is a free, self-dubbed “hand-holding” franchise selection service created especially for prospective franchisees to help them find the franchise that ideally suits them.
In order to become an approved franchisor by The Franchise Market, a company must demonstrate its commitment to providing thorough training, operational and marketing support for its franchisees and offer a money back guarantee to franchisees.
“Until now, nobody has offered a service to franchisees that has had their interests at heart,” said Stephanie Neal, managing director of The Franchise Market. “It has been sorely needed.
“There are far too many franchising companies selling franchises but not backing them up with support, service and assistance to build their long-term sales and generate revenue and profits.
“They happily make money selling territories and launch packages, yet aren’t prepared to offer the support network needed for the franchisee to be successful.”
Neal said that when looking for a suitable franchising company, prospective franchisees should ensure that the franchisor they choose is “100% ethically committed” to supporting its franchisees.
Registration forms are available on the company’s website.
© Crimson Business Ltd. 2006
