In the current era a single keyword search on any of the search engines (e.g. Google etc) results in millions of results and the customer chooses one among those million results. Now what makes your customer become your customer in such case is firstly your search engine ranking and secondly is his trust in you. Now, for making your customers trust you, you do different things like making a professional website; so looking professional is the key to gain the initial trust of your customers. The 0800number displayed on your website enhances the ‘professional’ look of your website and so he trusts to do business with you. Specifically for small or medium scale web based business it is very important to look upon all these factors. Other than this since most of the web based business have big geographical target market so here also the 0800number gives you an advantage by not making you look non-geographic (i.e. not restricted to a geographical area).So, looking professional, gaining your customers’ trust and not being restricted to a single area turns your business wheels faster and hence become the reason for getting a 0800number for you business.